In Challenging Times, Creativity Wins Out.
All years must come to an end – to ring in something new and better. Good-bye 2020. Hello New Beginnings in 2021!
Before we part for the Holidays, we want to express our gratitude to our amazing Clients, and our admiration to the Admissions, Enrollment Management, Marketing and Digital Communications professionals we’ve met throughout the year. Despite the extraordinary challenges of COVID-19, the grit and determination of these Higher Education pros shines through!
Here is a fine example…
Geoff Louvar, Admissions Digital Marketing Manager at Newman University, shared how he and the team are keeping it real and student-focused, while pivoting to virtual recruiting events and online sessions.
“As an Admissions team we are very fortunate to have CustomViewbook in our toolbox to recruit students during the COVID19 Pandemic. With students unable or willing to visit campus in-person, we have moved our recruiting events and visits online in a virtual format. The CustomViewbook allows students to receive and create their own personalized view book in a medium they use the most often – their phones. CustomViewbook has provided us with a “cool” factor advantage versus our competition that are relying on printed view books alone.”
Geoff generously shared some of the photos created for upcoming social media and print campaigns – cool, casual and sure to engage eyeballs and capture fresh new student inquiries.
Onward — to meet the challenges of 2021 with online and digital tools that meaningfully personalize the college search experience for prospective students, enhance virtual and in-person connections, and empower students and recruiters.