CVB Blog
Engaging Parents with CVB
Recent survey data from EAB shows a huge increase in the influence parents carry with prospective student enrollment choices. Among first year students surveyed in 2022, 48% reported parental influence among their top 5 sources of enrollment information – that’s up...
Inspiration from Across the Globe
The Alice Smith School's CustomViewbook Wins a Brilliance Award. We were thrilled when our clients at the Alice Smith School, an international private school in Kuala Lumpur, Malaysia, told us that they had submitted their CustomViewbook to the 2020 InspirED School...
“A Statistically Significant Positive Enrollment Indicator”
When it comes to statistics, our client at SUNY Buffalo State College does not mess around. Dave Loreto, Director of Undergraduate Admissions, has presented nationally on CRM technology, predictive analytics and international student recruitment. He has also...
Keiser University’s West Palm Campus Joins Us
CustomViewbook is ready to soak up some rays and help Keiser University increase its number of leads. We're working with their admission Director, Jeff, to create a digital viewbook that will be their primary recruitment piece.
CustomViewbook Is Mobile. Students Are Mobile. Are You?
Since its beginning, CustomViewbook has been dedicated to creating a mobile, responsive and interactive way for prospective students to interact with colleges and universities. A study by OmniUpdate shows that, “Mobile use is growing, and 43 percent of prospective...
Can GenZ Save the Humanities?
They’re activists at heart. But can GenZ students save The Humanities? The decades-long debate over the value of a liberal arts education has recently been reignited, stoked by the University of Wisconsin at Stevens Point plan to eliminate 13 humanities and social...
Higher Education Student Recruitment Strategies
Help Prospective Students Overcome Fears with Authentic, Personalized Communication. If every crisis is an opportunity, our friends and clients in Higher Ed Admissions and Enrollment Management have been tasked with being alchemists, working to spin recruitment gold...
At UIC The College of Liberal Arts and Sciences, Creativity Drives Student Engagement
When Jannie Kirby accepted her post as Director of Communications and Marketing at the College of Liberal Arts and Sciences at the University of Illinois Chicago (UIC LAS), she set out to support the recruitment team by adding a digital experience that prospective...
The Mobile Natives Aren’t Restless. They’re Hyper-connected.
While their millennial siblings may be the pioneers who blazed trails with mobile phone in hand, GenZ is the first truly mobile native generation. For student prospects who grew up with connected devices within reach, instant access to information at all times is...
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