Keiser University’s West Palm Campus Joins Us

In the evolving world of higher education recruitment and enrollment, colleges and universities can no longer rely on broad messaging and mass marketing tactics. Today’s prospective students expect more. They want to be seen, heard, and understood as individuals—not...

In recent years, colleges and universities have seen a rise in so-called "stealth applicants" — students who apply to institutions without ever officially appearing in the admissions funnel. These applicants never attend events, open marketing emails, or request...

As National College Decision Day on May 1 approaches, colleges and universities are making their final push to convert admitted students and influence last-minute decisions. But in a landscape saturated with generic emails and printed brochures, traditional outreach...