Recent survey data from EAB shows a huge increase in the influence parents carry with prospective student enrollment choices. Among first year students surveyed in 2022, 48% reported parental influence among their top 5 sources of enrollment information – that’s up...
The Alice Smith School’s CustomViewbook Wins a Brilliance Award. We were thrilled when our clients at the Alice Smith School, an international private school in Kuala Lumpur, Malaysia, told us that they had submitted their CustomViewbook to the 2020 InspirED...
Help Prospective Students Overcome Fears with Authentic, Personalized Communication. If every crisis is an opportunity, our friends and clients in Higher Ed Admissions and Enrollment Management have been tasked with being alchemists, working to spin recruitment gold...
Engage Students and Families with Virtual and Digital Tools. The dreaded phenomenon of summer melt: three months that feel like a year for college admissions and enrollment management. Each year, 10% to 40% of students, accepted and deposited in the spring, drop off...
Just as colleges and universities swiftly implemented new ways to provide academic continuity for enrolled students during the COVID-19 pandemic this spring, higher ed admissions offices have found themselves mastering new skills as well. Constantly changing...
When Client Insight Meets Student Needs, Engagement Innovation is Born! CRM YouBlast: The Power of Personalized CustomViewbooks, Automated From Your CRM Noting that prospective first year students often indicate a diverse set of academic and student life interests,...