In the evolving world of higher education recruitment and enrollment, colleges and universities can no longer rely on broad messaging and mass marketing tactics. Today’s prospective students expect more. They want to be seen, heard, and understood as individuals—not...
In recent years, colleges and universities have seen a rise in so-called “stealth applicants” — students who apply to institutions without ever officially appearing in the admissions funnel. These applicants never attend events, open marketing emails, or...
As National College Decision Day on May 1 approaches, colleges and universities are making their final push to convert admitted students and influence last-minute decisions. But in a landscape saturated with generic emails and printed brochures, traditional outreach...
Recent survey data from EAB shows a huge increase in the influence parents carry with prospective student enrollment choices. Among first year students surveyed in 2022, 48% reported parental influence among their top 5 sources of enrollment information – that’s up...
The Alice Smith School’s CustomViewbook Wins a Brilliance Award. We were thrilled when our clients at the Alice Smith School, an international private school in Kuala Lumpur, Malaysia, told us that they had submitted their CustomViewbook to the 2020 InspirED...
CustomViewbook is ready to soak up some rays and help Keiser University increase its number of leads. We’re working with their admission Director, Jeff, to create a digital viewbook that will be their primary recruitment...
